четвер, 11 лютого 2021 р.

Great SMM test task (featuring Wham+Slayer)

Here's one hell of test for social media marketing manager position.

Find a reason to post this mash-up song on the company's page. Yes, it is legendary Wham!\Slayer mash-up made by Bill McClintock.



You can do the following things with it:
  • attempt to find parallel the song's combined content message with the company's messages;
  • attempt to reflect the mood of the company at the moment with the song's content (propaganda death ensemble...) - you know - what if it was the company's theme song and so on;
  • showcase your creative thinking. Mostly in terms of unconventional thinking and utilizing skills.
  • Drop off the majority of candidates because this test task is ridiculous through and through.
  • Drive to maximum absurdity and just ram it down because such creative test tasks are scary for many marketers as they are used to more conventional and template-driven thinking.

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