вівторок, 10 квітня 2018 р.

MFT: Bookshelf Symbol 7 Font

There is something dada in Bookshelf Symbol 7 font. Sure, it is just another standard supplementary symbol font bundled with Microsoft Office - but it doesn't really mean anything. No one really cares about this font. Even font fetishists don't care about. It is neglected and wrapped in infamy.

This font is better known for unfortunate inclusion of certain notorious symbol and subsequent epic saga of handling a removal tool than for its usefulness. And i think it is not fair. Bookshelf Symbol 7 might be utterly useless from an utilitarian point of view but it is definitely a treasure trove for conceptual explorations.

The thing is - this font is stuck between two worlds. On one hand - it is designed as utilitarian symbol font without much of a purpose. On the other - it is a somewhat bland gimmick font for squares. Curiously it manages to be both and none in the same time. It feels out of place. And that is what makes it special. 

This font is perfect for constructing intentionally alienating typographic poems. Since it is merely a symbol switcheroo - it is relatively easy to compose a coherent message behind symbols. It might seem off-putting at first but over time it really comes together as an elaborate lettrist detournement.



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